We’re Still at War: Photo of the Day for March 13, 2014


Lance Cpl. Steven T. Peterson, a machine gunner with Weapons Company, 3rd Battalion, 8th Marine Regiment, 2nd Marine Division and part of Black Sea Rotational Force 14, subdues a simulated enemy during a mechanical arm control holds course after being exposed to oleoresin capsicum spray on Mihail Kogalniceanu Air Base, Romania, March 5, 2014. The Marines were directly exposed to the OC spray, then instructed to complete a course with different stations which required them to execute different take down techniques on a simulated enemy combatant. Black Sea Rotational Force 14 is a contingent of Marines to maintain positive relations with partner nations, regional stability and increase interoperability while providing the capability for rapid crisis response, as directed by U.S. European Command, in the Black Sea, Balkan and Caucus regions of Eastern Europe. (U.S. Marine Corps photo by Lance Cpl. Scott W. Whiting/Released)

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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