Watch This California Republican Candidate Pretend to Save a Drowning Kid


Neel Kashkari, the Republican candidate for California governor, is out with a new ad attacking incumbent Gov. Jerry Brown’s record on education. He has chosen to represent Brown’s alleged “betrayal” of the Golden State’s kids with a tasteful visual metaphor: a child drowning in a swimming pool.

With three weeks to go until election day, Kashkari is running far behind Brown. Most polls have found him trailing by at least 20 points for months against the generally popular Democratic governor. It’s hardly Kashkari’s first desperate-ish PR move: in the spring, he ran an ad in which he smashed a toy train in half with an ax to represent his opposition to California’s bullet train project.

In July, a camera crew trailed him for a week as he attempted to live on $40 as a homeless person. And in August, Kashkari made a campaign issue out of a ruling that the nosebleed-causing emissions from the Southern California Sriracha hot-sauce factory were a “public nuisance.”

But Kashkari’s latest spot makes Texas gubernatorial hopeful Wendy Davis’ controversial “wheelchair” ad look downright subtle. The San Francisco Chronicle reports that the ad was produced by Something Else Strategies, which has made spots this election cycle for Republican Senate candidates like Iowa’s Jodi “I grew up castrating hogs” Ernst.

DONALD TRUMP & DEMOCRACY

Mother Jones was founded to do journalism differently. We stand for justice and democracy. We reject false equivalence. We go after stories others don’t. We’re a nonprofit newsroom, because the kind of truth-telling investigations we do doesn’t happen under corporate ownership.

And we need your support like never before, to fight back against the existential threats American democracy faces. Fundraising for nonprofit media is always a challenge, and we need all hands on deck right now. We have no cushion; we leave it all on the field.

It’s reader support that enables Mother Jones to report the facts that are too difficult, expensive, or inconvenient for other news outlets to uncover. Please help with a donation today if you can—even a few bucks will make a real difference. A monthly gift would be incredible.

payment methods

DONALD TRUMP & DEMOCRACY

Mother Jones was founded to do journalism differently. We stand for justice and democracy. We reject false equivalence. We go after stories others don’t. We’re a nonprofit newsroom, because the kind of truth-telling investigations we do doesn’t happen under corporate ownership.

And we need your support like never before, to fight back against the existential threats American democracy faces. Fundraising for nonprofit media is always a challenge, and we need all hands on deck right now. We have no cushion; we leave it all on the field.

It’s reader support that enables Mother Jones to report the facts that are too difficult, expensive, or inconvenient for other news outlets to uncover. Please help with a donation today if you can—even a few bucks will make a real difference. A monthly gift would be incredible.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate