February 2, 2015

Finally, a Super Bowl Ad That Told the Truth


Everyone is freaking out about Nationwide’s super depressing Super Bowl commercial about preventable child death.

See?

Freaking out hard:

Here’s the commercial:

I don’t have a child so take my opinion for what it’s worth, but I rise in defense of this commercial.

The world is a dangerous place. If you freak out every time someone reminds you of that simple truth, then you don’t live in the world that exists. You live in a world of pure imagination.

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WE'LL BE BLUNT

We need to start raising significantly more in donations from our online community of readers, especially from those who read Mother Jones regularly but have never decided to pitch in because you figured others always will. We also need long-time and new donors, everyone, to keep showing up for us.

In "It's Not a Crisis. This Is the New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, how brutal it is to sustain quality journalism right now, what makes Mother Jones different than most of the news out there, and why support from readers is the only thing that keeps us going. Despite the challenges, we're optimistic we can increase the share of online readers who decide to donate—starting with hitting an ambitious $300,000 goal in just three weeks to make sure we can finish our fiscal year break-even in the coming months.

Please learn more about how Mother Jones works and our 47-year history of doing nonprofit journalism that you don't elsewhere—and help us do it with a donation if you can. We've already cut expenses and hitting our online goal is critical right now.

payment methods

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