BREAKING: The Sun Has Not Exploded


When publishing breaking news, all good editors should exercise a sense of urgency, while also preventing any cause for unnecessary alarm. This is particularly crucial when reporting news that the world is about to come to a sudden, apocalyptic end.

Just ask the Athens Banner-Herald, which on Monday fell “victim to miscue” after an emergency broadcast system notice mistakenly alerted readers that the sun had just exploded:

Erroneous news of the sun’s explosion gave way to one of the best breaking news retractions we’ve seen in awhile: “To our knowledge, the sun has not exploded,” the paper’s director of digital wrote in a post.

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WE'LL BE BLUNT

We need to start raising significantly more in donations from our online community of readers, especially from those who read Mother Jones regularly but have never decided to pitch in because you figured others always will. We also need long-time and new donors, everyone, to keep showing up for us.

In "It's Not a Crisis. This Is the New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, how brutal it is to sustain quality journalism right now, what makes Mother Jones different than most of the news out there, and why support from readers is the only thing that keeps us going. Despite the challenges, we're optimistic we can increase the share of online readers who decide to donate—starting with hitting an ambitious $300,000 goal in just three weeks to make sure we can finish our fiscal year break-even in the coming months.

Please learn more about how Mother Jones works and our 47-year history of doing nonprofit journalism that you don't elsewhere—and help us do it with a donation if you can. We've already cut expenses and hitting our online goal is critical right now.

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