Ben Carson’s Rap Ad Is Here to Ruin Your Day

Octavio Jones/ZUMA

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Ben Carson has made his contribution to the annals of awkward rap ads promoting Republican presidential hopefuls, and it’s awful. The GOP front runner’s new radio advertisement features some confounding rhymes—“Vote and support Ben Carson. For the next president, he’d be awesome”—to try and add some hip hop credibility to the neurosurgeon’s soft-spoken way with words.

While Carson himself isn’t doing any of the rapping, he did provide the somber voiceover with such lines as:

“I’m very hopeful I’m not the only one who’s willing to pick up the baton of freedom, because freedom is not free and we must fight for it everyday.”

 

Reactions to the song were swift and incredulous:

 

Carson’s campaign wasn’t exactly coy about the ad’s target audience. Campaign spokesperson Doug Watts told ABC News the campaign believes Carson’s bid for the White House will be a sure thing if he secures just 20 percent of the black vote. Judging by the comments above, his rap ad did not move him closer to that goal.

Either way, one thing’s for sure: Ben Carson’s entrance into the rap game is surely your hate-listen of the day.

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SIX TRUTHS

Reclaiming power from those who abuse it often starts with telling the truth. And in "This Is How Authoritarians Get Defeated," MoJo's Monika Bauerlein unpacks six truths to remember during the homestretch of an election where democracy, truth, and decency are on the line.

Truth #1: The chaos is the point.

Truth #2: Team Reality is bigger than it seems.

Truth #3: Facebook owns this.

Truth #4: When we go to work, we're in the fight.

Truth #5: It's about minority rule.

Truth #6: The only thing that can save us is…us.

Please take a moment to see how all these truths add up, because what happens in the weeks and months ahead will reverberate for at least a generation and we better be prepared.

And if you think journalism like Mother Jones'—that calls it like it is, that will never acquiesce to power, that looks where others don't—can help guide us through this historic, high-stakes moment, and you're able to right now, please help us reach our $350,000 goal by October 31 with a donation today. It's all hands on deck for democracy.

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