NRA Ad Tries to Scare Gun Owners About New York Liberals, Depicts the Wrong City

Check your facts!


The National Rifle Association released a new election ad today attacking Question 3 on Maine’s November ballot, which would require background checks on most transfers of guns between owners.

The NRA’s ad points out that former New York Mayor Michael Bloomberg, now a prominent gun control activist and the founder of Everytown for Gun Safety, “is spending $3 million to try and boss Mainers around with Question 3.” The ad opens with a view of a city skyline and the words “The New Yorkers” emblazoned below it. The narrator intones: “The New Yorkers are here and they’re trying to tell Mainers how to live.” There’s just one problem: The skyline in this ad is most definitely San Francisco’s, not New York’s.

Here’s the start of the ad:

YouTube

Here’s SF:

Yurkaimmortal/iStock

Here’s NY:

funnybank/iStock

To its credit, the NRA did remember to add a Statue of Liberty to its version—and yet somehow didn’t notice in the process that the rest of the skyline was wrong, or just didn’t care to use the right one.

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is the first thing despots go after. An unwavering commitment to it is probably what draws you to Mother Jones' journalism. And as we're seeing in the US and the world around, authoritarians seek to poison the discourse and the way we relate to each other because they can't stand people coming together around a shared sense of the truth—it's a huge threat to them.

Which is also a pretty great way to describe Mother Jones' mission: People coming together around the truth to hold power accountable.

And right now, we need to raise about $400,000 from our online readers over the next two months to hit our annual goal and make good on that mission. Read more about the information war we find ourselves in and how people-powered, independent reporting can and must rise to the challenge—and please support our team's truth-telling journalism with a donation if you can right now.

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