Republican Candidates Are Now Filming Their Campaign Ads In Swamps

It’s the new fire-a-gun-at-a-symbol-of-something-you-don’t-like. Welcome to 2018.

Stovall for Congress/YouTube

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Say you’re an aspiring Republican politician in the Trump era trying to demonstrate your loyalty to the president and his followers. What do you do? Here’s what you do: You put on a pair of waders and stand waist-deep in murky water to show your commitment to helping President Donald Trump drain the swamp.

Bexar County Republican chairman Robert Stovall, who is seeking to replace retiring Texas Republican Lamar Smith in Congress, is the first 2018 GOP candidate to take the plunge:

Stovall in fact appears to be standing in a river that just has some algae in it, rather than an actual swamp. Ecological accuracy is not a recurring feature in these ads.

The swamp metaphor was a dominant theme in Republican primaries for special congressional elections in 2017. In the Alabama Senate race, Rep. Mo Brooks embarked on a 23-stop “Drain the Swamp” bus tour; interim Sen. Luther Strange ran an ad titled, “Drain the Swamp“; and Roy Moore’s final campaign event was called the “Drain the Swamp Rally.”

Here’s now-Rep. Ron Estes (R-Kans.), who last year won a surprisingly tight special election in April to replace the current CIA director, Mike Pompeo:

https://www.youtube.com/watch?v=9HMh_BIpunM

Estes’ ad raised more questions than it answered, such as, “Why is there an alligator in Kansas?” 

And also, “Wait, what happened to all the algae?” 

But in a race as close as his, that extra flourish might have made all the difference. Patient Zero of the standing-in-waders-trying-to-drain-the-swamp explosion was Bob Gray, who last year waged an unsuccessful campaign for the GOP nomination in Georgia’s Sixth Congressional District. Gray lost to now-Rep. Karen Handel, but he remains the only candidate pledging to drain the swamp who has made a physical effort to drain the swamp as he was standing in it:

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

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