The Disinformation Pandemic Is Real. Fighting It Will Require Compassion.

Author and epidemiologist Dr. Seema Yasmin on the “make or break” need to fight conspiracy, rumor, and flat-out lies.

Al Drago/ZUMA

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Trump is gone. But assessing the wreckage wrought by his lies has only just begun. Emerging, battered, from a year advising the former president, Dr. Anthony Fauci, the nation’s top infectious disease expert, and Dr. Deborah Birx, the former coronavirus taskforce coordinator, both agree: Trump’s embrace of disinformation and chaos made the pandemic worse. “I think if we had had the public health messages from the top right through down to the people down in the trenches be consistent, that things might have been different,” Fauci told CBS on Sunday. On Face the Nation, Birx described working around Trump, and competing with “parallel data streams coming into the White House.” In his first press conference as President Biden’s top medical adviser, Fauci described the “liberating feeling” of letting “the science speak.”

The damage done by anti-science messaging—along with self-delusion, denial, and happy talk—can’t be underestimated, says Dr. Seema Yasmin, an Emmy Award-winning journalist, epidemiologist, and author of the new book, Viral BS. It amounts to a pandemic within a pandemic. “It’s not just a pathogen that threatens our public health,” she tells MoJo’s Kiera Butler, on this week’s episode of the Mother Jones Podcast. “It’s the misinformation and disinformation about the disease, about the vaccine, about the pandemic, that can undo everything you’re trying to do in public health.”

Effective communication is the “make or break”, she says. And it’s been in short supply. “Public health agencies and other establishments have not taken the information aspects seriously for many years,” she says. And so the challenge is even tougher when it comes to encouraging Americans to get the coronavirus vaccine, especially in marginalized or underserved communities. “If you interviewed six of them, you would have six different reasons—historical, cultural, religious, all of that—for being vaccine-hesitant, so we have to meet people where they are.”

Yasmin lays out her playbook for tailoring messages across a wide range of groups during this live-streamed Mother Jones event, recorded earlier this month. You can listen to the lightly edited audio version…

…or replay the full video, below:

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

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