Wow. Our experiment is off to a great start—let's see if we can finish it off sooner than expected.
Campaign spending on television ads is on track to hit a record $2 billion this year, which means a windfall for broadcasters, reports Bloomberg News (via the Wilshire and Washington blog). In some areas they're literally running out of airtime to sell; in others, they're happily price-gouging. "We start them out at the top fixed rate, which nobody pays by the way, then we double it. It will triple in the final week, " says the general manager of an Albuquerque station.