New Evidence on the Prevalence of Robo-Calls
A new poll by the Pew Internet and American Life project says 64% of registered voters received at least one robo-call during election season. From Pew's brief summary:
These so-called "robo-calls" were the second most popular way for campaigns and political activists to reach voters, trailing only direct mail as a key tool of political communication. Some 71% of registered voters got direct mail campaign solicitations, while 24% received phone calls from real human beings urging their vote for a particular candidate, 18% were visited at their homes, and 14% received email solicitations.