Dollars and Scents
A breezy history of the air freshener.
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1930s Lysol is America's most popular contraceptive. Really. 1952 Little Trees first hung on rearview mirrors. 1956 Glade introduces the air freshener spray can. 1974 Glade solid scent sticks hit shelves. 1989 Plug-in air fresheners exude ambience 24-7. |
1994 Man sprays Prince Charles with a can of air freshener. 1997 US air freshener sales reach $239 million. 2002 Renuzit unveils the Super Odor Neutralizer. |
2004
Air Wick releases Relaxation and Revitalization scents. Febreeze launches Scentstories "scent-themed" discs. Sample: Exploring a Mountain Trail.
2006
Glade presents the Scented Oil Light Show—designed for girls 8 to 12.
2007
Enviro group finds hormone-disrupting chemicals in "all-natural" air fresheners, asks epa for further testing. SC Johnson sues Dial for stealing its three-scents-in-one idea.
2008
US air freshener market hits $2.3 billion—not including scented candles.
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