Clinton Campaign Hits Fundraising Peak

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According to a conference call held this afternoon, the Clinton campaign has bested its January fundraising haul of $14 million (a record for the campaign up to that point) with a stunning February fundraising haul of $35 million.

The pace of $1 million a day is roughly matches Obama’s pace from January. We have yet to see Obama’s February numbers.

The Clinton campaign is really hitting its stride in the money department. Campaign Chairman Terry Mcauliffe said on the call that their internet fundraising exploded when the campaign announced that Clinton was loaning herself $5 million, and that the excitement online has continued since.

This continues a pattern we’ve seen emerge this primary season: every time a candidate loses an important primary, their low-value online fundraising shoots up the next day. I guess it’s time for a new maxim. When it comes to presidential fundraising, nothing succeeds like failure.

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DECEMBER IS MAKE OR BREAK

A full one-third of our annual fundraising comes in this month alone. That’s risky, because a strong December means our newsroom is on the beat and reporting at full strength—but a weak one means budget cuts and hard choices ahead.

The December 31 deadline is closing in fast. To reach our $400,000 goal, we need readers who’ve never given before to join the ranks of MoJo donors. And we need our steadfast supporters to give again—any amount today.

Managing an independent, nonprofit newsroom is staggeringly hard. There’s no cushion in our budget—no backup revenue, no corporate safety net. We can’t afford to fall short, and we can’t rely on corporations or deep-pocketed interests to fund the fierce, investigative journalism Mother Jones exists to do.

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