No. 5: American Petroleum Institute (A.K.A. Energy Citizens)

Meet the 12 loudest members of the chorus claiming that global warming is a joke and that CO2 emissions are actually good for you.

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Meet “Bryan from Ohio” and “Judy from Alaska”—just a couple of the hardworking, freedom-loving Americans who’ve signed on to support the pro-oil advocacy group Energy Citizens. This August, the group held a rally a few blocks from Exxon HQ in downtown Houston “to give these energy citizens a voice in the climate bill debate.” Its blog described the 3,500 attendees as “truckers, farmers, homemakers, small business people, veterans, and the unemployed” who expressed their concerns about the Waxman-Markey climate bill.

Or their bosses’ concerns. Energy Citizens is a creation of the American Petroleum Institute, the oil industry’s largest trade group. (In 2009, API has spent some $5.8 million on lobbying, much of it on the climate and energy bills.) A memo from API president Jack Gerard, leaked to Greenpeace, urged his group’s members to ensure “turnouts of several hundred attendees” at supposedly grassroots events like the ones Energy Citizens was sponsoring. He explained, “Our member company local leadership—including your facility manager’s commitment to provide significant attendance—is essential to achieving the participation level that Senators cannot ignore.” Kate Sheppard (then at Grist) obtained a list of the coordinators of 21 events Energy Citizens was planning; 15 out of the 21 were registered lobbyists, mostly for API and its affiliates.

Energy Citizens’ website is filled with first-person video testimonials from people identified only by their first names and home states. Plucky Guardian blogger Leo Hickman sussed out that “Shaka from Tennessee” was likely Shaka L.A. Mitchell, until recently the executive vice president of the Tennessee Center for Policy Research, which hosts the denialist website Carnival of Climate Change. (Hickman’s hunch was borne out by this Wake Forest University alumni news profile). Mitchell was previously head of outreach for the Institute for Justice, a libertarian Beltway think tank partly bankrolled by right-wing petrobillionaires Charles G. and David Koch, who are among the largest funders of climate skeptics.

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WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

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