Charli XCX’s Newest Single Will Take You Back to the Bliss of 1999

The Matrix, Titanic, CD’s, and Britney Spears make their overdue comeback in this week’s Friday Find

Charli XCX (YouTube)

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It’s Friday, and the perfect time to take a little weekend trip. But our getaway isn’t a physical destination—Paris, LA, the beach—but rather we are going back in time. On this week’s installment of “Friday Find,” our weekly music pick featuring a track, record, or artist we’re jamming to, we’re escaping into nostalgia.

Our choice this week: “1999” by Charli XCX & Troye Sivan ( Single, “1999,” Charli XCX & Troye Sivan, Asylum Records, 2018)

Why we’re into it: Enough with 2018. Let’s be transported to a happier time by some banging beats.

Just take inventory of what’s most important to understand why we love this. Nostalgic pop references? Check. Bouncing beats? Check. A certified bop? Check. Charli XCX does what she does best with  “1999″: she crafts a track that is accessible pop of the best kind, yet with an unexpected edge. The last release of her summer single series—which included the other certified bops “No Angel,” “Focus”, “5 in the Morning,” and “Girls Night Out”—came out last week and has already become one of XCX’s more popular tunes.

I could go on and on about Charli XCX and her unique place in pop music, but we’re here to talk about “1999.” The cover of the single—a Matrix inspired piece of work—makes it clear this song has noble roots. References to Britney’s early hits, Justin Timberlake on MTV, The Matrix, and Michael Jackson are only some 1999 nostalgia the two singers touch on. Written by XCX and Sivan, the track creates a delicate balance between the yearning to return to childhood, and the adult ache of wanting a space when things were just simpler. 

“No cares/ I was dumb and so young,” they sing together, “I just wanna go back/sing ‘Hit me baby, one more time.’” Who doesn’t resonate with that pure young-adult bliss of being dumb and young, blasting music in your room, screaming the words to your favorite pop hits? The video only makes the song better as it leans right into the nostalgia of the last year of the 20th century. Spice girls, Backstreet Boys, and the movies The Matrix and Titanic, all incorporated by Sivan and XCX in front of the familiar green screen of the 90’s.

But nostalgia is more than just wallowing in memories of “back then,” it’s the almost tangible feeling of actually inhabiting the past moments when our worries were so different from what they are today. The sheer purity of happier times, that’s what “1999″ embodies. But this track is more than just a longing for the past. Its beats, production, and tone are purely from right now. 

This juxtaposition of both nostalgia and up-to-the-minute revelry of the present make this the find for our October Friday. It’s not just a song but a necessary state of mind. We need to rejoice in the past that made us while being very present, even when that present can be so painful and malicious.

So enjoy your weekend, take a little journey without leaving home, and full experience your present moments. Happy Friday.

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In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

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