December 16, 1997

WHAT-ever

Winner of the laziness-disguised-as-savvy-gen-x-ironic-marketing award.

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Every so often an ad comes along that tries so hard to be hip, and fails so badly, that you have to wonder who the real slackers are . . .

From the December 10th, San Fransisco Bay Guardian (the venerable alternative weekly in S.F.):

THIS IS BIG

A generous board member just chipped in a $50,000 digital matching gift, and we need your help to make the most of it. Any donation you make online from now until September 30 will be matched dollar-for-dollar.

In an all-important election season, we’re reaching millions of Americans with fearless, kickass, truth-telling reporting.

With your support going twice as far, we can lead the way these next 60 days in showing the corporate media how to cover the unique danger that Trump represents and not make the same mistakes they did in 2016 and 2020.

Please help with a gift of any amount if you can right now. And know that it will be doubled—and that we’ll be so grateful.

payment methods

THIS IS BIG

A generous board member just chipped in a $50,000 digital matching gift, and we need your help to make the most of it. Any donation you make online from now until September 30 will be matched dollar-for-dollar.

In an all-important election season, we’re reaching millions of Americans with fearless, kickass, truth-telling reporting.

With your support going twice as far, we can lead the way these next 60 days in showing the corporate media how to cover the unique danger that Trump represents and not make the same mistakes they did in 2016 and 2020.

Please help with a gift of any amount if you can right now. And know that it will be doubled—and that we’ll be so grateful.

payment methods

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