Penance for Earthly Sins

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A friend recently bought a shiny new ride, and was ecstatic to be ditching her old car and its electrical system headaches. “The only thing I feel bad about,” her voice lowering, “is that it’s one of those… SUVs.” Today Slate profiles a couple of companies that sell some peace of mind to people like her. If you hand over a bit of cash, they’ll spend the money in a way that will offset the carbon emissions from your new SUV, house, or vacation air travel. The plans differ. One company, TerraPass, acts like a venture capital fund, providing cash to clean energy or carbon abatement efforts. Another buys up carbon credits at a small green-minded exchange, hopefully taking them off the market.

But consumers already have many good, effective ways of reducing their carbon impact. (Take public transport, buy a smaller house, etc.) While kicking a few dollars towards abatement of the carbon sins of others will help, there are many other tools at our immediate disposal. It’s only because the impacts of any single individual’s actions to reduce carbon impact are hard to observe that people think this is a solution. Warning, imperfect analogy ahead: If I routinely dump garbage on the street, does an annual check to a highway beautification fund absolve me? Sure, my donation can’t hurt, but it ignores my responsibility for the original problem.

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GREAT JOURNALISM, SLOW FUNDRAISING

Our team has been on fire lately—publishing sweeping, one-of-a-kind investigations, ambitious, groundbreaking projects, and even releasing “the holy shit documentary of the year.” And that’s on top of protecting free and fair elections and standing up to bullies and BS when others in the media don’t.

Yet, we just came up pretty short on our first big fundraising campaign since Mother Jones and the Center for Investigative Reporting joined forces.

So, two things:

1) If you value the journalism we do but haven’t pitched in over the last few months, please consider doing so now—we urgently need a lot of help to make up for lost ground.

2) If you’re not ready to donate but you’re interested enough in our work to be reading this, please consider signing up for our free Mother Jones Daily newsletter to get to know us and our reporting better. Maybe once you do, you’ll see it’s something worth supporting.

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