August 12, 2008

Can Playing Pac-Man Save the Forests?

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packman200.jpgIn another effort to attract attention to environmental issues through colorful, interactive cartoons (see The Meatrix), Dogwood Alliance—an organization dedicated to protecting US forests—has basically carbon-copied Pac-Man in a game to fight excessive packaging.

“Packaging Man” is basically Pac-Man with a few new graphics. Recycling symbols replace power pellets, Blinky and the gang are “corporate executives” intent on pilfering forests with phallic chainsaws, and the protagonist is not a yellow dot.

Though surely created with good intentions—US packaging waste weighs in at 80 million tons (.pdf) and is the largest source of municipal waste—the most creative part of the game is its intro, and who sits through those anyway?

Nonetheless, the “take action” link at the end is a little more rewarding than a perfect play, and it handily fills 20 minutes. Play here.

—Brittney Andres

Photo from dogwoodalliance.org

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WE'LL BE BLUNT

It is astonishingly hard keeping a newsroom afloat these days, and we need to raise $253,000 in online donations quickly, by October 7.

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Readers also told us to just give it to you straight when we need to ask for your support, and seeing how matter-of-factly explaining our inner workings, our challenges and finances, can bring more of you in has been a real silver lining. So our online membership lead, Brian, lays it all out for you in his personal, insider account (that literally puts his skin in the game!) of how urgent things are right now.

The upshot: Being able to rally $253,000 in donations over these next few weeks is vitally important simply because it is the number that keeps us right on track, helping make sure we don't end up with a bigger gap than can be filled again, helping us avoid any significant (and knowable) cash-flow crunches for now. We used to be more nonchalant about coming up short this time of year, thinking we can make it by the time June rolls around. Not anymore.

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