August 8, 2008

Who’s the Closed Country Now: NBC Withholds Olympics Until It’s Damn Well Ready

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mojo-photo-olympicslogo.jpgFirst revelation: it turns out the whole world doesn’t arrange stuff according to America’s prime time TV schedule! Who knew? The opening ceremony of the 2008 Olympics in Beijing kicked off at 8 a.m. Eastern Time, and one would imagine that NBC, understanding the demand for immediacy in the decentralized internet age, would broadcast it live, right? Nope. At the time of the ceremony, NBC was broadcasting a cooking segment on the Today show. For the billions of dollars they paid for the rights, they’re going to get their money’s worth, and that means the opening ceremony will be delayed 12 hours so American audiences can watch it after dinner, with what I can only assume will be a whole lot of commercials.

After the jump: your desire for immediate access to information makes you a criminal!

This situation made for some ingenious scrambling amongst those who wished to watch events as they were actually happening: lucky residents near the Canadian border took time off from making prescription drug runs to enjoy spillover broadcasts from the CBC, who covered the ceremony live. Even the New York Times was forced to improvise:

Silicon Valley Insider put a lot of work into finding ways to watch online and led us to an excellent German-language feed that downloaded slowly on some computers but delivered large and clear images. We were also entertained by what seemed to be a live video stream of the Eurosport feed, with Russian commentary, and some sort of amateur moblogging via Qik.

They found and posted links to some footage on YouTube, which were immediately taken down; the Times then commented, with some restraint, that “there’s an interesting tug of war going on today between the openness of the Internet and the restrictions imposed by television broadcasters who paid a lot of money for the rights to this event.” Yes, fascinating. I don’t mean to make a naïve comparison of corporate profit-maximizing to Communist populace-subduing nor bring up some sort of convergence theory but is there just a little irony here? Anyway, everybody said the ceremony was great, so if you want to whole lot of people dancing in unison for like four hours, you can see it starting at 8:00 tonight.

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WHO DOESN’T LOVE A POSITIVE STORY—OR TWO?

“Great journalism really does make a difference in this world: it can even save kids.”

That’s what a civil rights lawyer wrote to Julia Lurie, the day after her major investigation into a psychiatric hospital chain that uses foster children as “cash cows” published, letting her know he was using her findings that same day in a hearing to keep a child out of one of the facilities we investigated.

That’s awesome. As is the fact that Julia, who spent a full year reporting this challenging story, promptly heard from a Senate committee that will use her work in their own investigation of Universal Health Services. There’s no doubt her revelations will continue to have a big impact in the months and years to come.

Like another story about Mother Jones’ real-world impact.

This one, a multiyear investigation, published in 2021, exposed conditions in sugar work camps in the Dominican Republic owned by Central Romana—the conglomerate behind brands like C&H and Domino, whose product ends up in our Hershey bars and other sweets. A year ago, the Biden administration banned sugar imports from Central Romana. And just recently, we learned of a previously undisclosed investigation from the Department of Homeland Security, looking into working conditions at Central Romana. How big of a deal is this?

“This could be the first time a corporation would be held criminally liable for forced labor in their own supply chains,” according to a retired special agent we talked to.

Wow.

And it is only because Mother Jones is funded primarily by donations from readers that we can mount ambitious, yearlong—or more—investigations like these two stories that are making waves.

About that: It’s unfathomably hard in the news business right now, and we came up about $28,000 short during our recent fall fundraising campaign. We simply have to make that up soon to avoid falling further behind than can be made up for, or needing to somehow trim $1 million from our budget, like happened last year.

If you can, please support the reporting you get from Mother Jones—that exists to make a difference, not a profit—with a donation of any amount today. We need more donations than normal to come in from this specific blurb to help close our funding gap before it gets any bigger.

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