Dems Fundraise Off RNC Memo

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


The Democratic Party is using a lurid Republican National Committee strategy presentation as part of its own pitch for campaign dollars. In two separate emails sent out today, both the Democratic Senatorial Campaign Committee (DSCC) and the Democratic Congressional Campaign Committee (DCCC) blasted the RNC presentation, which was reported on Wednesday, for spreading “GOP lies”—and solicited contributions in an effort to stop them.

In an email solicitation Thursday, the DSCC described how the RNC presentation instructed members to “capitalize on fear of President Obama and his ‘trending toward socialism’ to raise money,” citing a slide titled “The Evil Empire” depicting Obama as the Joker. “We know they use fear and lies, but this evidence shows that it is part of a coordinated effort at the highest level of the Republican Party,” the email says. “If this type of attack infuriates you half as much as it infuriates me, you need to act now. Make an immediate donation to the DSCC to fight the Republican lies and smears.”

In a similar email blast, the DCCC cited the RNC presentation to encourage its base to contribute an “Emergency Rapid Response Fund” that would back its effort to pass health reform and protect members in vulnerable districts who support the bill, as Greg Sargent reported earlier this afternoon.

It’s becoming increasingly clear that both sides are trying to capitalize upon fear to rally popular support. The Republicans are bent on demonizing Obama and the Democrats, and the Democrats, in turn, are raising the alarm about the GOP attacks to appeal to their disenchanted base.

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

WE CAME UP SHORT.

We just wrapped up a shorter-than-normal, urgent-as-ever fundraising drive and we came up about $45,000 short of our $300,000 goal.

That means we're going to have upwards of $350,000, maybe more, to raise in online donations between now and June 30, when our fiscal year ends and we have to get to break-even. And even though there's zero cushion to miss the mark, we won't be all that in your face about our fundraising again until June.

So we urgently need this specific ask, what you're reading right now, to start bringing in more donations than it ever has. The reality, for these next few months and next few years, is that we have to start finding ways to grow our online supporter base in a big way—and we're optimistic we can keep making real headway by being real with you about this.

Because the bottom line: Corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who won’t let independent, investigative journalism down are the people who actually care about its future—you.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. We really need to see if we'll be able to raise more with this real estate on a daily basis than we have been, so we're hoping to see a promising start.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate