For-Profit Schools Seduce Vets Online

Department of Veterans Affairs

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Under retired Army general Eric Shinseki, the much-beleaguered Department of Veterans Affairs has begun in earnest to undo the extensive damage to troops and their support services that’s been wrought in recent generations. One of its smarter moves was to jump on the social-media wave and use the interwebs as a way to get immediate feedback from vets and their families. The effort is spearheaded by blogger Alex Horton, an Army vet and pioneer milblogger who started tinkering with the format with a mostly-photos site, Army of Dude, while he was deployed in Iraq. He manages to build bridges between service members and their civilian counterparts with insight while avoiding political minefields or tossing the right-wing grenades that so many milblogs regularly lob. Yesterday, he offered civilians a heartfelt primer on how to talk to a vet. Today, he gives vets a rundown on how to maximize their education benefits—while avoiding some very nasty profit-making schemes:

Go to Google and search for “GI Bill schools.” The first link you get isn’t a page run by the Department of Veterans Affairs. The first result is GIBill.com, and it uses the name of the most recognized public education program in existence to its financial benefit.  It appears to be a legitimate site for information, but a cursory search of its privacy policy shows it is owned by an online marketing firm that, according to a major business publication, specializes in directing students to for-profit schools through its page. It’s a questionable marketing strategy that seeks to legitimize a page that serves little purpose other than to funnel student Veterans and convince them their options for education are limited to their advertisers.

Questionable, indeed. MoJo‘s written about the scary ripoffs perpetrated by for-profit colleges here and here and here and here. They extract a lot of cash from unwitting students with little or no payoff, in terms of degrees and jobs. But they’re so profitable, they’ve become highly valued among investors—possibly overvalued, to such an extent that they could represent a bubble market not unlike subprime mortgages.

But Horton brings up yet another way these schools break basic rules of fairness: by using official-looking sites to target service members and newly discharged vets, who come flush with government cash to apply to an education. Late last year, Bloomberg estimated that 20 for-profit colleges reaped more than half a billion dollars in taxpayer money, from GI Bill-eligible vets alone. No word on how many of those students ultimately graduate and get a job—or on how much they end up owing, above and beyond their benefit levels—but across the board, attrition and debt levels at for-profit schools are staggering, well above those for students at reputable state and private colleges. So, big props to Horton and the VA for drawing vets’ attention to the racket. It may be the least the government can do, but it’s a great start.

In not-so-related news, if you’re an out-of-work vet, Rep. Jesse Jackson Jr. (D-Ill.) may be willing to help you. He’s offering to enter unemployed vets’ resumes into the Congressional Record to get them some exposure. (Craigslist, eat your heart out.) Interested parties, email your credentials to resumesfromveterans@mail.house.gov.

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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