October 30, 2008

The Obama Infomercial

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THE OBAMA INFOMERCIAL….The Nielsen people just emailed to tell me that Barack Obama’s infomercial last night was viewed by 21.7% of all households watching TV. That compares to 38.3% for the final Obama-McCain debate.

Is that good? Bad? I’m not sure, really. But with the kind of money the Obama campaign has, I guess it doesn’t matter much.

What did everyone think of it? I thought it was (duh) really well done and did a good job of presenting Obama as both a serious candidate and a normal human being. On the other hand, the tales of woe struck me as a little heavy handed. I think it might have been better if it had been a little less gloomy.

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