December 27, 2012

A Question From the Staff of the Mother Jones Irvine Bowl

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Browsing through the sports section this morning, I came across this sentence:

UCLA brings plenty of offense to the Bridgepoint Education Holiday Bowl on Thursday night in San Diego….

I’ve been wondering for a while how it is that newspapers got bullied into using the full, sponsored names for bowl games. I understand why TV announcers do it: I assume they’re contractually obligated to use the sponsor’s name. But what’s everyone else’s excuse? Why not just call it the Holiday Bowl and let the TV guys do all the water carrying for the corporate sponsors? Ditto for every other bowl that actually has a name. Does anyone know how and when this entered the stylebooks of our nation’s print media?

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BEFORE YOU CLICK AWAY!

“Lying.” “Disgusting.” “Scum.” “Slime.” “Corrupt.” “Enemy of the people.” Donald Trump has always made clear what he thinks of journalists. And it’s plain now that his administration intends to do everything it can to stop journalists from reporting things they don’t like—which is most things that are true.

No one gets to tell Mother Jones what to publish or not publish, because no one owns our fiercely independent newsroom. But that also means we need to directly raise the resources it takes to keep our journalism alive. There’s only one way for that to happen, and it’s readers like you stepping up. Please help with a donation today if you can—even a few bucks will make a real difference. A monthly gift would be incredible.

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