Chart of the Day: Obamacare Enrollment Up Sharply on Federal Exchange


The latest HHS report on Obamacare is out, and by interpolating the data on page 3 we can figure out how many people who have successfully selected a health care plan via the federal website since it opened in October. Here are the approximate numbers for signups per week:

Not bad. There was a big jump at the end of November, and continued growth in the Thanksgiving/Black Friday week after that. That said, these numbers still need to grow substantially. At this point in the game, the enrollment rate needs to start pushing 200,000 per week or so on the federal exchange in order to meet the overall enrollment goals set for March of next year. There’s still lots of work ahead.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

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