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I’ve kept my distance from the nearly insane volume of reaction to Hillary Clinton’s presidential announcement this weekend, including the tens of thousands of turgid words deconstructing her allegedly revolutionary announcement video. (Please.) It’s a routine announcement, folks. We all knew it was coming. We all knew approximately what she’d say.

What’s more, I nearly always stay out of discussions about logos. I have no artistic sense, so who am I to judge? And yet….holy cow. I have to go along with the nearly unanimous stunned reaction to Hillary’s campaign logo. It’s hideous on so many levels it’s hard to even marshal my thoughts about it. Seriously, WTF were they thinking?

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