Sundance Channel’s Green Living Show Debuts Tonight

Get your news from a source that’s not owned and controlled by oligarchs. Sign up for the free Mother Jones Daily.


If you’re going to use electricity tonight, you may as well do it watching Sundance Channel’s new green living show, “Big Ideas for a Small Planet” (9 p.m. E/P).

In true Sundance tradition, “Big Ideas” is a series of short documentaries. But they’re not the drab, depressing kind. Instead, they feature cutting-edge technologies and brilliant inventors bent on saving the earth.

Each episode has a theme, and tonight’s is alternative fuels. You’ll meet a couple who’ll retrofit your gas-guzzling vintage ride into a clean machine, see an Indy 500 driver get better torque and pull using ethanol, and feel the rush with a monster trucker who fries chicken and then uses the grease as gas. These are people who don’t just “talk the talk” about being green; they “drive the drive,” as one quips. (That this first episode is about alternative fuels and a later one is about green vehicles is probably no coincidence: the show is “sponsored by Lexus,” who has a new hybrid SUV on the market.)

The series doesn’t end when you click off the TV. “Big Ideas” is just part of a larger line of programming, web features, and blogs called “The Green.” Viewers can check out easy tips for green living, watch video clips, or learn more about environmental issues on “The Green” section of Sundance Channel’s site, for which TreeHugger provided much of the content.

But lest you think Sundance the only cable channel targeting green viewers, the Discovery Channel is launching an entire network devoted to everyday green living next year.

—Jen Phillips

Owned by no one—except you.

We just keep seeing it happen: Newsrooms owned by billionaires and corporations are spinning their own narratives, overwriting the truth, following only stories that keep them in the pocket of those with even more power.

Not here. We’re not owned by anyone. We’re not part of any cult that demands our allegiance to a bottom line. We’ve spoken up and spoken out while other newsrooms changed their stories—or cut them altogether—to keep the C suite happy.

Our mission is to find the truth and amplify it. That’s why we’re independent, nonprofit, and, crucially, funded by readers. The investigations on our website will always be free to read, watch, and listen to, but our newsroom is powered by readers who pitch in what they can so we can keep asking the hard questions.

Can you chip in today?

Owned by no one—except you.

We just keep seeing it happen: Newsrooms owned by billionaires and corporations are spinning their own narratives, overwriting the truth, following only stories that keep them in the pocket of those with even more power.

Not here. We’re not owned by anyone. We’re not part of any cult that demands our allegiance to a bottom line. We’ve spoken up and spoken out while other newsrooms changed their stories—or cut them altogether—to keep the C suite happy.

Our mission is to find the truth and amplify it. That’s why we’re independent, nonprofit, and, crucially, funded by readers. The investigations on our website will always be free to read, watch, and listen to, but our newsroom is powered by readers who pitch in what they can so we can keep asking the hard questions.

Can you chip in today?

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

INDEPENDENT. BECAUSE OF YOU.

Mother Jones has no billionaires calling the shots—just readers like you making fearless reporting possible

Donate