Writers’ Strike Could Drive a Quarter of TV Watchers Away for Good

Fight disinformation: Sign up for the free Mother Jones Daily newsletter and follow the news that matters.


youtube100.jpgAs the writers’ strike slogs on, TV pundits look to the past for answers—specifically, the last writers’ strike in 1988. A blogger over at YouLicense has talked to a Writers’ Guild official who claimed that after the last strike, 10 percent of TV watchers gave up the tube for good. There aren’t many hard numbers to back up that claim, but some are saying that the decline in TV devotees will be even steeper this time around—and this time, there’s a much more compelling reason—Internet TV:

Whichever way this strike plays out in the near future the real winner is the internet. There are hundreds of well funded online TV platforms like Joost , Babelgum, RayV, Knocka TV and many more ready to make their big move. Millions of viewers are emigrating to these newly launched platforms. Millions of viewers prefer watching 3 minute videos on YouTube and Metacafe over the traditional TV shows. The longer the strike continues, the more accustomed these viewers are to getting their fix online.

Some predict as many as 28 percent of viewers will switch to an Internet-only diet. We can only hope this means online TV will get better.

—Kiera Butler

GREAT JOURNALISM, SLOW FUNDRAISING

Our team has been on fire lately—publishing sweeping, one-of-a-kind investigations, ambitious, groundbreaking projects, and even releasing “the holy shit documentary of the year.” And that’s on top of protecting free and fair elections and standing up to bullies and BS when others in the media don’t.

Yet, we just came up pretty short on our first big fundraising campaign since Mother Jones and the Center for Investigative Reporting joined forces.

So, two things:

1) If you value the journalism we do but haven’t pitched in over the last few months, please consider doing so now—we urgently need a lot of help to make up for lost ground.

2) If you’re not ready to donate but you’re interested enough in our work to be reading this, please consider signing up for our free Mother Jones Daily newsletter to get to know us and our reporting better. Maybe once you do, you’ll see it’s something worth supporting.

payment methods

GREAT JOURNALISM, SLOW FUNDRAISING

Our team has been on fire lately—publishing sweeping, one-of-a-kind investigations, ambitious, groundbreaking projects, and even releasing “the holy shit documentary of the year.” And that’s on top of protecting free and fair elections and standing up to bullies and BS when others in the media don’t.

Yet, we just came up pretty short on our first big fundraising campaign since Mother Jones and the Center for Investigative Reporting joined forces.

So, two things:

1) If you value the journalism we do but haven’t pitched in over the last few months, please consider doing so now—we urgently need a lot of help to make up for lost ground.

2) If you’re not ready to donate but you’re interested enough in our work to be reading this, please consider signing up for our free Mother Jones Daily newsletter to get to know us and our reporting better. Maybe once you do, you’ll see it’s something worth supporting.

payment methods

We Recommend

Latest

Sign up for our free newsletter

Subscribe to the Mother Jones Daily to have our top stories delivered directly to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate