How is the “Blo & Go” Like the “Suck Kut”?

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Earlier this year, the Washington Post‘s Robin Givhan brought us the story of the Blo & Go, an ingenious hair-drying invention of Laurie Coleman, a former model and wife of the Minnesota Republican senator Norm Coleman. Here’s what the recently resurfaced Post piece has to say about the genesis of “Blo & Go”:

Against the backdrop of this kind of marketing savvy, it is hard to believe that the name Blo & Go was not chosen to, at the very least, amuse. This, after all, is a world in which the term “wide stance” churns up easy chuckles.

Coleman’s voice registers shock — and dismay– that anyone would make such a connection. “I didn’t think of that,” she says. And then she goes further to point out that the name wasn’t even her idea. It came out of a committee. It was all in the brainstorming, during which “Freedom Styler” was rejected. And so it went: You get your hair blown out. You need a blowout. You get blown . . . out. And then you go. Bingo: “Blo & Go!”

Givhan (a Pulitzer winner) also extracted the line, “The whole key to this is the suction” from Coleman, whose husband is in a tough reelection fight this year against Al Franken. All of this reminded me of another classic suction-based hair care device. Who else remembers the Suck Kut?

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DEMOCRACY DOES NOT EXIST...

without free and fair elections, a vigorous free press, and engaged citizens to reclaim power from those who abuse it.

In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily bluster—Mother Jones' journalism is driven by one simple question: Will America move closer to, or further from, justice and equity in the years to come?

If you're able to, please join us in this mission with a donation today. Our reporting right now is focused on voting rights and election security, corruption, disinformation, racial and gender equity, and the climate crisis. We can’t do it without the support of readers like you, and we need to give it everything we've got between now and November. Thank you.

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