August 16, 2008

Kerry on the VP Shortlist? Really?

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Reportedly, John Kerry is being considered as Obama’s VP.

I’m not buying it. This has to be a series of headfakes from the Obama campaign, right? Creating media speculation on different options — one week of Bayh, one week of Biden, one week of Kerry — keeps people talking about the choice for almost month. And ultimately, they can find a better choice than any of those three, meaning that even if the actual choice is flawed, people will still say, “Whew. Better than the other options, anyway.”

But pretty soon they’re going to be the campaign that cried wolf.

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DECEMBER IS MAKE OR BREAK

A full one-third of our annual fundraising comes in this month alone. That’s risky, because a strong December means our newsroom is on the beat and reporting at full strength—but a weak one means budget cuts and hard choices ahead.

The December 31 deadline is closing in fast. To reach our $400,000 goal, we need readers who’ve never given before to join the ranks of MoJo donors. And we need our steadfast supporters to give again—any amount today.

Managing an independent, nonprofit newsroom is staggeringly hard. There’s no cushion in our budget—no backup revenue, no corporate safety net. We can’t afford to fall short, and we can’t rely on corporations or deep-pocketed interests to fund the fierce, investigative journalism Mother Jones exists to do.

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