Bruno: “F***ing Awesome”

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From Ain’t It Cool News via Towleroad come the first reviews of Bruno, Sacha Baron Cohen’s bigger, badder and oh-so-much-gayer followup to Borat. We’ve covered Bruno’s shenanigans as he terrorized Kansas and punked a former Mossad agent, but apparently those are only the tamest of the antics on display. The movie doesn’t come out until July 10 (with the first “official” sneak peak taking place at the upcoming SXSW), but a couple lucky ducks got into early test screenings and sent their thoughts to Ain’t It Cool. I hope they’re legit, as both reviews were filled with gushing, hyperbolic praise: the first called the film “everything I was hoping for—shocking, jaw-dropping and TOTALLY FUCKING HILARIOUS,” while the second managed to quantify Bruno as “10 times sharper, wittier and altogether ballsier” than Borat. Not bad. Apparently the plot revolves around the Austrian fashion reporter character we know and love trying to “make it big”:

He heads to the US to become a famous celebrity, but everything he tries to make himself famous – shooting a tv pilot, being an extra in a movie, bringing peace to the middle east, adopting a baby – doesn’t work, and he concludes it’s his gayness that’s holding him back. So he decides to become straight and the last third of the film revolve around his efforts to become a “normal” heterosexual male, climaxing (pun intended) with him hosting a cage fight for thousands of crazy rednecks.

So great. The film sounds like a wild ride, but more than anything, it was heartening to see two clearly (insistently!) heterosexual reviewers give the film props for its expose of anti-gay prejudice, with one saying Baron Cohen has “huge, ginormous balls” for putting himself in dangerous situations to make clear that “homophobia is alive and well in the US.” The reviews also gave away the names of some music mega-stars who contributed a song to the film, although I’ll let you decide if you want to click through for that little spoiler.

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THE BIG PICTURE

You expect the big picture, and it's our job at Mother Jones to give it to you. And right now, so many of the troubles we face are the making not of a virus, but of the quest for profit, political or economic (and not just from the man in the White House who could have offered leadership and comfort but instead gave us bleach).

In "News Is Just Like Waste Management," we unpack what the coronavirus crisis has meant for journalism, including Mother Jones’, and how we can rise to the challenge. If you're able to, this is a critical moment to support our nonprofit journalism with a donation: We've scoured our budget and made the cuts we can without impairing our mission, and we hope to raise $400,000 from our community of online readers to help keep our big reporting projects going because this extraordinary pandemic-plus-election year is no time to pull back.

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