Bruno: “F***ing Awesome”

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From Ain’t It Cool News via Towleroad come the first reviews of Bruno, Sacha Baron Cohen’s bigger, badder and oh-so-much-gayer followup to Borat. We’ve covered Bruno’s shenanigans as he terrorized Kansas and punked a former Mossad agent, but apparently those are only the tamest of the antics on display. The movie doesn’t come out until July 10 (with the first “official” sneak peak taking place at the upcoming SXSW), but a couple lucky ducks got into early test screenings and sent their thoughts to Ain’t It Cool. I hope they’re legit, as both reviews were filled with gushing, hyperbolic praise: the first called the film “everything I was hoping for—shocking, jaw-dropping and TOTALLY FUCKING HILARIOUS,” while the second managed to quantify Bruno as “10 times sharper, wittier and altogether ballsier” than Borat. Not bad. Apparently the plot revolves around the Austrian fashion reporter character we know and love trying to “make it big”:

He heads to the US to become a famous celebrity, but everything he tries to make himself famous – shooting a tv pilot, being an extra in a movie, bringing peace to the middle east, adopting a baby – doesn’t work, and he concludes it’s his gayness that’s holding him back. So he decides to become straight and the last third of the film revolve around his efforts to become a “normal” heterosexual male, climaxing (pun intended) with him hosting a cage fight for thousands of crazy rednecks.

So great. The film sounds like a wild ride, but more than anything, it was heartening to see two clearly (insistently!) heterosexual reviewers give the film props for its expose of anti-gay prejudice, with one saying Baron Cohen has “huge, ginormous balls” for putting himself in dangerous situations to make clear that “homophobia is alive and well in the US.” The reviews also gave away the names of some music mega-stars who contributed a song to the film, although I’ll let you decide if you want to click through for that little spoiler.

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As we wrote over the summer, traffic has been down at Mother Jones and a lot of sites with many people thinking news is less important now that Donald Trump is no longer president. But if you're reading this, you're not one of those people, and we're hoping we can rally support from folks like you who really get why our reporting matters right now. And that's how it's always worked: For 45 years now, a relatively small group of readers (compared to everyone we reach) who pitch in from time to time has allowed Mother Jones to do the type of journalism the moment demands and keep it free for everyone else.

Please pitch in with a donation during our fall fundraising drive if you can. We can't afford to come up short, and there's still a long way to go by November 5.

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