Scott Walker for President Begins Now

The GOP star wins his third election in four years. Next stop: The White House?

Wisconsin Gov. Scott Walker.Darren Hauck/AP

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Scott Walker is now three for three.

He won his 2010 gubernatorial race. He beat back a recall attempt in 2012. And on Tuesday, he won his third election in four years, easing past what was supposed to be his stiffest competition yet, this time from Democrat Mary Burke.

Before Tuesday’s election, conservatives and establishment Republicans revered Walker for squaring off against organized labor and pushing an unabashedly right-wing agenda in a light-blue, Upper Midwestern state. Before Tuesday’s election, he featured prominently on Republican presidential shortlists. Now, the Walker-for-President murmurings increase to a loud chatter.

Walker could mount a formidable presidential run. He enjoys the backing of both Karl Rove and the Koch brothers. He potentially puts in play a state that has voted for Democrats in the last six presidential elections. Robert Draper captured Walker’s particular appeal in an October profile in GQ:

After eight years of Obama Otherness (preceded by eight years of dubious big-government conservatism), after shape-shifting McCains and Romneys, and amid a crest of nationwide disgust with ineffectual governance, an unassuming midwestern budget-cutting workhorse might well be the answer to a foundering GOP rather than a show pony like Marco Rubio or Ted Cruz, who are long on oratory but short on results. Given that he is currently running for reelection, it serves the governor to feign disinterest in higher office. Still, his friend and political adviser of over two decades, John Hiller, says, “Of course he’s going to look at it. Why wouldn’t he?”

In an off-year election, Mary Burke, Walker’s opponent, had to mount a Herculean effort to mobilize the Democratic voters who turn out in presidential years but not for midterm elections. Burke’s campaign needed turnout to exceed the 2012 recall’s 2.5 million and get closer to the 3 million votes cast in that year’s presidential race. Burke’s economy-centric message homed in on Walker’s failure to fulfill his first-term pledge to create 250,000 private-sector jobs, and she campaigned as a business-savvy technocrat who could jumpstart Wisconsin’s lagging economy. In a state polarized by Walker’s policies, Burke tailored her message to appeal to the small sliver of voters who remained undecided about which candidate to support.

Her outreach wasn’t enough. If Tuesday’s results are any indication, voters—at least the slim majority that gave Walker a second term—think their governor is on the right track and deserves another four years to continue his work.

But don’t count on Walker serving his entire second term. He wouldn’t commit to it when asked by the Green Bay Press Gazette: “I’ve never made a time commitment anywhere I’ve been in office. I’ve always made promises about what I would do and how I would do it. I’m not going to change now.”

On Wednesday, Walker for President begins.

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We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

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