The GOP Is Sending Out Political Mailers That Look Like Official Census Documents

They’re continuing despite criticism.

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Here’s something sleazy: In 2019, the state of Montana had to twice warn voters about mailers from the Republican National Committee disguised to look like official 2020 Census documents. They were actually requests for money and voter information to help re-elect President Donald Trump.

But the GOP hasn’t stopped.

In response to our recent request for your political mail, a Michigan resident sent us a document that looks almost identical to the one the GOP came under fire for last year. (We’ve lightly redacted the document.) Our reader isn’t alone—a Michigan TV station wrote about the practice causing “confusion” recently, too. We’ve contacted Michigan’s census officials and are awaiting comment.

While the RNC did not respond to our request for comment, it told Montana—and the local news station—that it wasn’t attempting to mimic the Census Bureau. It said it clearly marked that these were from the Republican party.

Yet its use of capitalization suggests otherwise:

In 2010, the last time there was a census, the RNC did the same thing. That year, Congress even passed a law to try to stop it: the Prevent Deceptive Census Look Alike Mailings Act. But the regulations are weak, and the mail our reader got in Michigan likely isn’t illegal. To be fair, both parties use tricks to get voter information and money: a 2018 report from the Baltimore Sun found the Democratic party was sending a fundraising ask packaged as a research survey. Bad, certainly. But to tie it to the actual Census is a bigger step.

To confuse people about the official Census process, which has already begun, could harm the count, officials worry. “We want to immediately squash any confusion,” Emilie Ritter Saunders, a spokesperson for the Montana Department of Commerce, told the Washington Post in 2019. She was concerned about a mistaken count—which could affect federal funding. “Estimates show that Montana is also on the cusp of receiving another congressional representative,” she said.

As Mother Jones reporter Ari Berman has reported, at length, the Trump administration has attempted to subvert the process of the 2020 census to entrench a white majority. These mailers only add further confusion to the process.

Send more 2020 political mailers to scoop@motherjones.com.

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We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

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