New Discovery Cuts Brainwashing Time in Half

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The frontiers of science continue to expand:

In experiments on mice, scientists rewired the circuits of the brain and changed the animals’ bad memories into good ones. The rewriting of the memory wasn’t done with drugs but by using light to control the activity of brain cells. While science is a long way from achieving a similar feat in people, it adds to a body of research that is starting to uncover the physiological basis of memory.

Yes, I know what you’re wondering. And the answer is yes:

The researchers said they were able to do the opposite as well—change a pleasurable memory in mice into one associated with fear.

So I guess that wraps up both Brave New World and 1984 all in one nice, neat package. What could go wrong?

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THE TRUTH...

is the first thing despots go after. An unwavering commitment to it is probably what draws you to Mother Jones' journalism. And as we're seeing in the US and the world around, authoritarians seek to poison the discourse and the way we relate to each other because they can't stand people coming together around a shared sense of the truth—it's a huge threat to them.

Which is also a pretty great way to describe Mother Jones' mission: People coming together around the truth to hold power accountable.

And right now, we need to raise about $400,000 from our online readers over the next two months to hit our annual goal and make good on that mission. Read more about the information war we find ourselves in and how people-powered, independent reporting can and must rise to the challenge—and please support our team's truth-telling journalism with a donation if you can right now.

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