As the week draws to a close, I leave you with this enigmatic yet profound declaration of self against an uncaring universe. South Gate Is. But is it? How can we know? In the 17th century Descartes believed existence was proven by his own consciousness. In the 18th century Johnson demonstrated it by kicking a stone. Kant later added German notions of rigor to the question of existence by distinguishing between the ding an sich and our mere observation of the thing, which was necessarily incomplete and ultimately unknowable. In the 19th century, advances in pure mathematics brought new insights, with existence implied by the Zermelo–Fraenkel axiomatization of set theory. In the 20th century, as modern science captured the popular imagination, Schrödinger insisted that existence was contingent on observation. Schrödinger’s cat thought Schrödinger was a crackpot, but put up with him anyway because he provided a nice bowl of cat food every day.

In the end, despite the brave affirmation of this sign, perhaps we can never know whether South Gate truly is. And even if we did, what is it? The sign itself—rectangular, cold, and asymmetric—provides no clue, and anyway, south is a purely relative term. South of what? At the north pole, every gate is south. At the south pole, no gates are south. In space, the word lacks meaning entirely. We can therefore hardly accept South Gate Is as a statement of universality, but only as an aspiration limited in spacetime. Life sure is complicated, isn’t it?

June 1, 2018 — San Onofre, California

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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