Global Warming…Are You Ready?

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Diesel shoppers surely are. I can’t believe I missed this. Diesel’s new ad campaign for their Spring/Summer ’07 collection, is out, and my oh my, just wait until you see what they have in store. The campaign is based on the premise of whether or not you (their client) are ready (Read: Do you have the right clothing and accessories?) for the hot temps of global warming. Yes, this is for real. There is even a video which warns of the dangers associated with a warming climate, but urges fashion lovers not to distress, and instead take action (of course, in the form of bolstering your wardrobe with warm-weather essentials). You really have to see it for yourself.

Keep up on the latest news about global warming at the MoJo science and health blog, The Blue Marble.

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LESS DREADING, MORE DOING

This is the rubber-meets-road moment: the early days in our first fundraising drive since we took a big swing and merged with CIR to bring fearless investigative reporting to the internet, radio, video, and everywhere else that people need an antidote to lies and propaganda.

Donations have started slow, and we hope that explaining, level-headedly, why your support really is everything for our reporting will make a difference. Learn more in “Less Dreading, More Doing,” or in this 2:28 video about our merger (that literally just won an award), and please pitch in if you can right now.

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