The UK Will Require Carbon Footprint Labels on Products


carbonlabel.jpgYou used to be able to count only the calories in your snacks owing to diet-friendly product labeling, but soon it might be just as easy go on a carbon diet—that is, if you live in the United Kingdom. The Carbon Trust in the UK recently announced the launch of a new product labeling method, which the Independent called “a green equivalent to the Fairtrade label.” The logo, depicting a black ‘C’ wrapped around a white arrow, will document the carbon footprint of the labeled commodity. To be eligible to use the label, The Carbon Trust will require companies to do extensive analyses of their products’ carbon footprints and make a commitment to reducing this footprint over a period of two years. This is just one more instance of the UK leaping ahead in the race to reduce carbon emissions.

Three British companies have committed to pioneering the label on their products, which serves as a brilliant—but currently untested—marketing strategy with the rise of eco-chic. The Fairtrade label has been doing remarkably well in the UK, as this article on Treehugger notes, which would be incentive enough for a company to hedge its bets on the success of the new carbon label. The first company to launch the label, Walkers, managed to cut the carbon footprint of their soon-to-be-labeled cheese and onion crisps by one-third after doing a thorough carbon analysis. Boots Organics shampoo and Innocent smoothies will be the other two labeling pioneers.

If you aren’t lucky enough to live in a place as trailblazing as the UK, you won’t be able to discover the carbon released during the production of your organic shampoo, but you can still keep an eye on your own carbon footprint with helpful online tools here and here.

—Rose Miller

MORE HARD-HITTING JOURNALISM

In 2014, before Donald Trump announced his run for president, we knew we had to do something different to address the fundamental challenge facing journalism: how hard-hitting reporting that can hold the powerful accountable can survive as the bottom falls out of the news business.

Being a nonprofit, we started planning The Moment for Mother Jones, a special campaign to raise $25 million for key investments to make Mother Jones the strongest watchdog it can be. Five years later, readers have stepped up and contributed an astonishing $23 million in gifts and future pledges. This is an incredible statement from the Mother Jones community in the face of huge threats—both economic and political—against the free press.

Read more about The Moment and see what we've been able to accomplish thanks to readers' incredible generosity so far, and please join them today. Your gift will be matched dollar for dollar, up to $500,000 total, during this critical moment for journalism.

We Recommend

Latest

Sign up for our newsletters

Subscribe and we'll send Mother Jones straight to your inbox.

Get our award-winning magazine

Save big on a full year of investigations, ideas, and insights.

Subscribe

Support our journalism

Help Mother Jones' reporters dig deep with a tax-deductible donation.

Donate

We have a new comment system! We are now using Coral, from Vox Media, for comments on all new articles. We'd love your feedback.