December 15, 2008

No Royalty, Please

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NO ROYALTY, PLEASE….From the New York Times today:

Caroline Kennedy, the daughter of an American political dynasty, has decided to pursue the United States Senate seat being vacated by Senator Hillary Rodham Clinton of New York, a person told of her decision said on Monday….Ms. Kennedy will ask Gov. David A. Paterson of New York to consider her for the appointment, according to the person told of her decision.

For what it’s worth, I’d like to join the almost unanimous blogosphere consensus that Paterson should choose someone else. Rich and famous people already have a huge leg up when it comes to winning political office, but at least they still have to run and win. Appointing them instead so they can avoid the whole messy business of engaging in a campaign is just a little too Habsburgian for my taste.

Needless to say, I’ve got nothing against Kennedy. But appointing her to the Senate just isn’t the right thing to do.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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