December 29, 2010

The Republican Agenda

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Matt Yglesias speaks truth here:

One of the weirder things about the discussion in the media during the 2010 election campaign was people were acting like there was some big mystery about the likely policy direction of the Republican Party. But we’re not talking about a 1952 scenario where a group of people who’ve been out of office for a long time suddenly come back. There was a Republican congress from 1995 until 2006. There was a Republican President from 2001 until 2008. We had unified GOP control in 2003, 2004, 2005, and 2006 plus most of 2001. The agenda was cutting taxes and making regulatory supervision of various things as lax and business friendly as possible.

When the dust settles, I think it’s pretty safe to say that will be the Republican agenda in 2011 as well.

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THE FACTS SPEAK FOR THEMSELVES.

At least we hope they will, because that’s our approach to raising the $350,000 in online donations we need right now—during our high-stakes December fundraising push.

It’s the most important month of the year for our fundraising, with upward of 15 percent of our annual online total coming in during the final week—and there’s a lot to say about why Mother Jones’ journalism, and thus hitting that big number, matters tremendously right now.

But you told us fundraising is annoying—with the gimmicks, overwrought tone, manipulative language, and sheer volume of urgent URGENT URGENT!!! content we’re all bombarded with. It sure can be.

So we’re going to try making this as un-annoying as possible. In “Let the Facts Speak for Themselves” we give it our best shot, answering three questions that most any fundraising should try to speak to: Why us, why now, why does it matter?

The upshot? Mother Jones does journalism you don’t find elsewhere: in-depth, time-intensive, ahead-of-the-curve reporting on underreported beats. We operate on razor-thin margins in an unfathomably hard news business, and can’t afford to come up short on these online goals. And given everything, reporting like ours is vital right now.

If you can afford to part with a few bucks, please support the reporting you get from Mother Jones with a much-needed year-end donation. And please do it now, while you’re thinking about it—with fewer people paying attention to the news like you are, we need everyone with us to get there.

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