Trump Shocks the Normies in Brussels

Here are headlines from the Wall Street Journal and Washington Post this afternoon:

This is an example of how Donald Trump has hacked the media. On the one hand, he did say this, and he’s the president of the United States. You have to give it major play. On the other hand, it’s obvious claptrap that no one, including Trump himself, takes seriously. He said it just to make sure he remained the center of attention.

So what is the press supposed to do? Rein in their headlines based on their own judgment of whether Trump is just making a bid for attention? Print whatever he says because, hey, he’s the president of the United States? Something in between?

As near as I can tell, today’s NATO summit basically went fine. On a purely operational basis, everyone agreed to the various initiatives they’ve been working on, and everyone signed the usual communique at the end, including the United States. At a working level, there were no hiccups. Literally the only thing that made it any different from any other NATO meeting was the fact that Donald Trump took advantage of the massive press presence to get off a few zingers that shocked all the normies.

But you can’t really report it that way, can you?

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WE'LL BE BLUNT.

We have a considerable $390,000 gap in our online fundraising budget that we have to close by June 30. There is no wiggle room, we've already cut everything we can, and we urgently need more readers to pitch in—especially from this specific blurb you're reading right now.

We'll also be quite transparent and level-headed with you about this.

In "News Never Pays," our fearless CEO, Monika Bauerlein, connects the dots on several concerning media trends that, taken together, expose the fallacy behind the tragic state of journalism right now: That the marketplace will take care of providing the free and independent press citizens in a democracy need, and the Next New Thing to invest millions in will fix the problem. Bottom line: Journalism that serves the people needs the support of the people. That's the Next New Thing.

And it's what MoJo and our community of readers have been doing for 47 years now.

But staying afloat is harder than ever.

In "This Is Not a Crisis. It's The New Normal," we explain, as matter-of-factly as we can, what exactly our finances look like, why this moment is particularly urgent, and how we can best communicate that without screaming OMG PLEASE HELP over and over. We also touch on our history and how our nonprofit model makes Mother Jones different than most of the news out there: Letting us go deep, focus on underreported beats, and bring unique perspectives to the day's news.

You're here for reporting like that, not fundraising, but one cannot exist without the other, and it's vitally important that we hit our intimidating $390,000 number in online donations by June 30.

And we hope you might consider pitching in before moving on to whatever it is you're about to do next. It's going to be a nail-biter, and we really need to see donations from this specific ask coming in strong if we're going to get there.

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